Hooray for Guest Post Wednesday and new guest poster Ben!

photo credit: Steve Keys
I have a bugbear. Something that pricks me and annoys me. Irritates me. Like someone scratching a blackboard. Enough sometimes to make the red mist descend and send me into an apoplexy of tempestuous rage.
Camera adverts.
Will you bite?
Great!
To me, camera adverts are a horrid manifestation of snake-oil salesmanship. The kind of salesmanship that manufactures a problem for which their product is a solution, rather than designing a solution to a problem which actually exists. These adverts often take the same form; a professional photographer, clickety-click, beautiful results. Hmmm. I work with pro photographers in the day job. I know how hard they have to work to create such beautiful photos.
So if you’re a professional or dedicated photographer then you probably need that stuff.
But for the rest of us?
You might be a blogger, a writer, a creative businessperson who wants to produce the most awesome content you can without a massive investment of money and time. (And without carrying twenty pounds of camera everywhere!) To me, creativity is spontaneous, random. If you’re the same then perhaps you’d like to express your creativity anywhere, any time.
Also you might not want to spend hundreds or more on an overpowered single function device whose full capabilities you’ll never really use.
I believe it’s possible to do more with less. I’ve subsumed over £1000 of equipment I used to own into… a smartphone.
The camera
I bet you’re already well on the way to making your phone your primary image-capture device. Ok, in terms of raw power a phone can’t compete with a DSLR but is it good enough? For me, totally!
Today’s smart phones are as powerful as desktop computers were not so long ago, so what you lack in raw resolution you can make up for in flexibility. Typically this means manipulating photos on your phone with apps and creative ways of unleashing the result on the outside world. I’ll not go through the thousands of photography apps available beyond telling you what’s blown my mind. I know and understand my iPhone 3GS so that’s what I’ll focus on but the same principle applies if you’re using any modern smartphone.
Best Camera
* Can be used in lieu of the standard camera app for taking photos.
* Gorgeous and simple editing capabilities.
* Fantastic integration with social networking sites.
Hipstamatic
* Can also be used instead of the standard camera app but I prefer to launch it for fun shots or where I don’t expect to do any editing (it’s that good).
* Strong integration with Flickr and Facebook.
JotNot Scanner
* Honorary mention; a replacement for a desktop scanner
* I use it to scan receipts and correspondence which can then be emailed as PDFs.
* If you only scan a few pages a day this could save you a lot of money and space.
Something I look for in apps is the ease with which you can get your work off the phone and into a project. Social network integration, the ability to save to your photo library and to email are key features that really come into their own when we look at video.
Camcorder
I don’t use any additional apps for video recording. Typically they’re small YouTube-length clips of friends and family acting like crazy fools. Again, the capabilities of my phone are good enough 99% of the time.
Video is where cloud-based services come into their own. I have much love for MobileMe and DropBox. Not only are they so simple and pervasively convenient but they can be used to store stuff to be actioned later or used to present your finished work to others. Very cool and nary a USB cable in sight. Unlike Flickr, YouTube etc. which seem best only at presentation.
Can this be generalised?
I’ve picked on photography and video as demanding but fairly logical examples of how to save money on multiple devices by converging their functions onto one. There are a few general ideas behind this method which might help you converge your tools:
Disregard techie features
For most people, gigahertz, megapixels and gigabytes are completely irrelevant. Ignore the language of systems and don’t let yourself get bamboozled into spending more money because a given device has a more impressive spec. It’s how these features are implemented that matters. Do they allow you to achieve a great workflow? Most single function devices suck at this.
Think about your processes, not about your systems
Systems and technology are fleeting. Keeping your systems up to date can be a time-consuming, expensive and fruitless process. Its the processes you achieve on those systems that count.
It’s easier with information.
You can do awesome stuff by converging processes that involve the manipulation and output of information. Think guitar tuner, recipe books, task management. Cloud-based services adds another dimension of brilliant to these kinds of processes by making it so much easier to send them to the outside world.
I hope this has given you some ideas on how to save money, ease your creativity and reduce your device footprint. I’d love to hear your thoughts. How could you apply this to what you do?
Ben Elijah writes about the creative process on his brand new blog, Unformation. He’s also trying to be the author of a novel and an ebook.