Monthly Archives: December 2010

How I write sales pages

If you haven’t been keeping up with the happy-haps over at Cash and Joy (and why would you miss it, I am writing kick-ass stuff there!) then you might have missed the launch of my new service: Goddamn Radiant. You need to go read that page first. (And buy it, of course, if you want…

From bleh to woah-mama in 4 drafts

Yesterday I wrote an article for Cash and Joy about the biggest marketing mistake we all make. It’s one of the best articles I’ve ever written anywhere. (If that hasn’t tempted you to go read it, this article will make much less sense if you haven’t. I’ll wait.) It’s a good thing I had a…

Strong, THEN weak

The wonderful, magnificent, we-love-the-shit-out-of-each-other-in-possibly-inappropriate-ways Ash Amberge from The Middle Finger Project is a champion. A fighter. A powerhouse and a dynamo. She is strong and confident and SHAZAM. So when she writes out her vulnerable, trouble-heavy life story, where she is kicked and then kicked again by life, she’s never a victim. Never, ever. I…

For serious, marketing is easy.

A couple of days ago I dashed off the world’s quickest update: Oh dearests, so much exciting stuff is coming. New and super-powerful and challenging (for me and you) and transformative (also for me and you). New packages will be happening, and my prices will be adjusted too. So if you’ve been thinking about getting…