I’ve read a couple of articles recently about why you shouldn’t post every day, like this excellent one from Scott Stratten. Instead, say the writers, you should wait until you have something meaningful to say, until you can write a post that knocks it out of the park, that people cannot wait to share and…
Monthly Archives: April 2010
Blast from the past edition
Dearests, I am following my own advice about scheduling work with the same care as I schedule and monitor my exercise. I have already completed a few “appointments”: one was a magnificent phone interview for the “manage your website fears” product (I swear, I came up with the coolest name ever for the product last…
When to push (and when to stop pushing)
I went for a jog today, and I was careful not to push too hard. I really did not want to re-sprain my butt: it provides hilarious stories and insights, but it really hurts to walk around. So I listened carefully to my body and on the fourth interval it said, “We can’t jog right…
Take your pulse
I was watching Scott Stratten’s fantastic presentation on social media for non-profits (every word applies to profit-making enterprises too, it’s worth your time to watch it) and he reminded me there’s something I haven’t done for more than a month: I haven’t asked you how we’re doing. What should we stop doing? What should we…
A content challenge
Dearests, yesterday’s post about how I got into the top 1% of Alexa rankings started a few interesting conversations from you about your rankings. Almost everyone agreed that regular content posting was the key differentiator between whether a website did well or not. So, why aren’t you writing more content? Let me see if I…
A quick refresher
Our awesomeness drives our work into heights that others can only sigh wistfully at, and makes a joy out of any endeavour. We never intend to lose touch with it… but it’s easy to get dragged down into the failures and mistakes and oopsies we make and forget just how magnificent we are. Your five-minute…
How to get into the top 1% of Alexa rankings
I checked Alexa this morning out of curiosity and this website is apparently the 243,141st most popular website on the internet. Out of 110 million-ish websites on the internet, we’re in the top 1%. (Actually, we’re in the top 0.2%, if I did the math right.) This freaks me out more than a little. The…
Do you show the bruises?
Do you talk about the screw-ups you made, and the lessons you learned from them, along the path to becoming the expert that you are today, or never discuss the past? And if you do talk about it, is it in the most neutral of terms (“I made some bad investments and lost money, and…
Sometimes you fall down
You know when you say something like, “Watch out for that hole, you could fall in it”… and then you fall in it? Hilarious! That’s what I did in yesterday’s post. The first sentence said I was going to be careful about my writing, because I know that 3 days of inadequate sunlight make me…
Dearest, I need your help
I’m writing this article very carefully, because we’ve had three rainy days in a row and that always makes me a bit tired and edgy. (I’m solar-powered.) I need your help. Yesterday I wrote about my selfish generosity and how much I’m addicted to helping people, and I included a competition to give away two…